Averal Group
Unleash your customers’ potential
We help you structure your strategic vision, execute and sustain change.
We provide tailored advisory solutions to build a world-class experience management practice : customers, employees, brands, CSR.
The unprecedented evolution of technology and digitalisation is structurally transforming customer expectations.
executives expects customers to be more demanding
is the revenue at risk because of bad experiences
Today, more than ever, customer experience is considered a key differentiator for companies facing several challenges:
Perform in competitive markets that are often saturated and diversify
Implement new omnichannel customer paths, and make existing ones more fluid and better managed
Develop the posture of customer relations teams and increase their specific added value
Adjust their organizations and implement new operating modes
The opportunities open to companies are also greater than ever:
to transform marketing, sales and customer relationship roles.
To streamline channel management with a view to improving efficiency.
To pioneer a unique multichannel customer experience.
To create high-performance, personalized digital channels.
of time in industries emotion appears has the first factor of fidelisation
is the likelihood of a customer to repurchase after a high emotion rate
is the likelihood of a customer to purchase after a 5 stars satisfaction experience (vs a 1-2 stars)
Our customers
Testimonies
Sandrine a réalisé un super boulot pour le compte de l’association Nitidae, et en particulier pour son programme Nkalo. L accompagnement de Sandrine dans la revue du positionnement stratégique, le parcours client, la déclinaison d un plan d’actions nous ont permis d’accélérer la croissance et le développement de notre offre de service, et les revenus associés. Je recommande vivement Sandrine, qui a fait preuve de beaucoup d’engagement et de professionnalisme tout au long de la mission.
Matthieu Tieberghien, Directeur Nitidae
C’est par hasard que nous avons découvert, depuis Zurick Averal Group et Sandrine Wray. Immédiatement son engagement, sa capacité d’innovation et sa connaissance des grandes entreprises internationales nous a séduit.
Capable de travailler aussi bien en Anglais qu’en Français, Sandrine a su nous apporter son expertise pour développer la stratégie mondiale de « Customer Centricity » sous ma responsabilité au sein de The Adecco Groupe.
Jérick Develle
Senior-Vice Président The Adecco Group